Coca-Cola introduced its newest flavor, Coca-Cola Wozzaah Zero Sugar, at the event stage today (May 23) to celebrate the importance and significance of all African countries. The aroma is temporarily available in selected markets such as Nigeria, Algeria, South Africa and Morocco. “In many words, I think it’s an in-your-face expression because it’s based on the spirit of the African people.”
With the art of Kenyan artist Bliss Richu, Wozzaah can be seen from many places. Experimental collections stand out with designs ranging from yellow and purple to the special turquoise color and the famous red. Coca-Cola’s team of food scientists asked the question on the can: “What does Africa taste like?”
“Last week we had a tasting session in the office and everyone had an experience.” said Barker. “So, whether I tell you what’s in it or not, your perception of Africa will be renewed and you will see the taste you get.”
As part of the launch, Coca-Cola invited Swaziland Artist Uncle Waffles to perform in Johannesburg, South Africa and back It will show the switchable Snapchat spotlight, keeping the computer vision in the background.
The brand has also partnered with Nigeria’s most memorable skate club, WafflesnCream, to make the products available to all online shoppers. Models constantly appear and celebrate a worldwide network of fans.
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During this period, Coca-Cola capitalized on the evolution of African culture in terms of style, food and especially music; In this cycle, Afrobeats and Appiano’s teachings became popular worldwide. “Coca-Cola’s advantage as a global brand is that it can be found anywhere in the world,” said Oana Vlad, the organization’s senior director of global processes.
“A group of people in Africa and we experienced the lifestyle there and we wanted to celebrate that and bring something interesting and new, a real welcome to Africa.”
Wozzaah, who has computer experience, continues this welcome. the main first-party media play. The experience showcases different rooms, each seen from the quality and perspective of other countries, including South Africa, Morocco, Algeria and Nigeria. People are very sad. “We are trying to show the uniqueness and imagination of this country. It’s not a one-size-fits-all approach, but we try to understand every part of it by explaining it as accurately as we can. . Coca-Cola has “learned to ramp up” with “Work,” choosing between a single flavor (like Tears of Joy) or deciding how regional it will be (similar to Asia-based K-pop flavors). >The manager said: “The test for us is to stay calm and act as we need to and have a lot of discipline in terms of compliance and how we do it.” culture as it is.